5 Ways To Convert Your Newsletter to A Powerful Income Stream
Feb 14, 2022 · 2 mins read
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I started writing my weekly newsletters in Oct 2020.
Since then, I've earned
• $1500+ from Sponsorships
• $4000+ from direct offers
as a side income!
Newsletters can turn your audience into a thriving business.
Here're the five ways to earn money from your email newsletter
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#1 : Sell Ad Space
Collaborate with brands you resonate with.
Sell them a small space: ~100 words in your newsletter.
It creates a win-win-win:
- You earn good money
- Your subscribers find great brands
- Brands get new customers
Best Place to find sponsors: Twitter, LinkedIn
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#2 : Offer Premium Content at a Subscription Fee
Best way to ensure steady monthly income is to charge your subscribers for premium content.
Platforms like Substack & Revue let you do that.
With a subscription fee, you get loyal followers who believe in your content.
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What can you offer in premium content?
Keep your best content free.
For your paying subscribers, offer extra material as perks, eg. more data & research-backed articles, monthly consultations over video calls, interviews with experts, etc.
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#3 : Sell Your Product/Service
Newsletter subscribers are your loyal followers.
If you launch a new product/service, they'll be your first buyers.
Make sure you offer them special discounts & early-bird offers, so they feel they've access to something others don't.
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Not sure what to sell?
Run a survey for your newsletter community.
It'll give you an idea of:
- what burning problems they have
- where their interests lie
Then offer solutions by selling them your:
- ebook
- online course
- coaching & consulting services
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#4 : Become an Affiliate
With affiliate marketing, you get paid commissions on any sales you generate for a brand.
But be careful. Only work with brands that lie in your niche!
Otherwise, you'll hurt your credibility and won't even generate many sales.
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#5 : Sponsorship From Readers
Your readers can also sponsor your newsletter.
Platforms like Patreon or Buymeacoffee help you do this.
Sign up, get your link, and add it to the bottom of your newsletter so your most dedicated fans will know of a way to support you.
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5 ways to monetize your newsletter TL;DR-
1. Sell ad space to brands.
2. Charge subscription fee.
3. Sell high-ticket offers.
4. Promote affiliate products.
5. Ask your readers to sponsor you.
Found value? Follow me for more updates!
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Most writers stumble while starting a newsletter because they aren’t sure WHERE to start & WHAT to write about.
My next Memo will be everything you need to know about starting, setting up, and getting the first 1000 newsletter subscribers. Excited? Follow me to stay tuned.
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