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GupShup: How automated interactions powered the journey of India’s 48th unicorn*

Jun 22, 2023 · 4 mins read

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[Part 1]

Current Valuation: $957 million (June 2023)

Funding Raised: $386M (March 2022)

Funding Rounds: 7

No. Of Investors: 24

Profit: $4.88 million (FY22)

Revenue: $122.02 million (FY22)

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Did you know GupShup, India’s 48th unicorn, was initially an SMS application, but it eventually evolved into an enterprise that provided a range of bot-building tools?

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Remember the confirmation messages you receive after booking a flight? GupShup is the platform that enables these notifications.

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Founded in 2004, GupShup is a messaging service and bot-development company that provides a wide range of services to banking, financial services, and insurance retail companies.

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The startup was founded by Beerud Sheth, Rakesh Mathur, and Dr. Milind R Agarwal. While Beerud and Rakesh are both IIT-Bombay alumni, Milind is a former student of the Manipal Institute of Technology.

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What made GupShup so impactful as a product is how it empowers businesses to create customized and interactive bots without the need for extensive coding knowledge.

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GupShup aimed at enhancing the experience for its end-users while also simplifying the process for corporations. This effective approach from the startup helped them earn the trust of its investors.

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The company is funded by 24 investors. Tiger Global Management, Tenaya Capital, Fidelity Management, and White Oak Global Advisors are among some of the prominent investors. The startup has managed to raise a total of $384.1 million in funding over 7 rounds.

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