Reduce, Reuse, Recycle: Why we love remakes
May 30, 2022 · 2 mins read
0
Share
Doctor Who, Jurassic World, Top Gun: Maverick--people say that Hollywood has run out of ideas. All we see today are remakes of old movies and shows. But this isn't a new phenomenon, and it is rooted in deep psychological needs and economic principles.
Save
Share
Dr. Lauren Rosewarne, a professor at the University of Melbourne, explains what makes these reboots so satisfying in her book Why We Remake. She sets out 6 rationals for rehashing old movies: Better, Economic, Nostalgic, Americanized, Creative, and Fashionable.
Save
Share
She first explains that remakes are not new. At the dawn of the Silver Screen age, one of the most lauded movies in history, The Wizard of Oz starring Judy Garland, was actually a remake of a 1925 black and white film, and an example of a better remake. The 1939 was in color!
Save
Share
The economic remake is created because it is a safer investment for film companies to retell a story that has already succeeded. The audience also knows spending money on it will be a good bet since they liked the first one. The Doctor Who franchise is a top example.
Save
Share
The Lion King, 101 Dalmatians, The Jungle Book, Mulan--Disney is a champion remaker! That's because they focus on kids. They time strategically, mapping out when the viewers of the original have grown into adulthood and have children themselves. They target nostalgia.
Save
Share
Hollywood also likes to Americanize foreign films. Often made on a smaller scale, the foreign film that shows moderate success in America despite being subtitled, is likely to get picked up for the American treatment. The Girl with the Dragon Tattoo comes to mind.
Save
Share
Sometimes a director believes they can do better--be more creative. A Star is Born is a prime movie to explore. It had been done 3x! But we then see it made again, this time with a star cast, country music ... and drag. Done a few times, it still managed to be different.
Save
Share
Last is fashion--what's trending and why? Dr. Rosewarne looks to big events like 9/11. After that event, we saw reboots of several alien invasion films, echoing the sense of uncertainty and demise. Post-COVID, we may see a rehash of viral films like 28 Days Later or Outbreak.
Save
Share
Some films like Top Gun tick multiple boxes. Audiences are nostalgic for who they were when the original came out. Producers, facing uncertain theater attendance, felt they'd hedge their bets. And in a way it reflects a strong U.S. that's trendy in the face of perceived decline.
Save
Share
Next time you see a remake, don't feel the world isn't a creative place anymore. Reboots serve several purposes. Make it a fun exercise to pinpoint why the studio chose to make it again or the audience is queuing up to see it again.
Save
Share
0