How I Grew My Newsletter to 1100+ Subscribers in Just One Month

In October 2021, I started a new newsletter as an experiment.

In less than a month, it grew to 1100+ subscribers.

Here are the steps I took to grow my newsletter, how I’ve monetized it since, and how you can replicate the same:

#1 : Know who your target audience is

Analyze your stats. See what's common in your highest-viewed stories. Understand your audience better.

Then, build your newsletter around it & it'll grow your audience to crazy heights.

#2 : Be confident about the promotions

When you offer something to your audience, they can sense your energy in your emails, Tweets, videos, posts.

If they feel you’re super excited, they’d not doubt again. They’d want to be a part of your journey.

What you can do:

Truly believe in your product.

If you do, your enthusiasm will show in the way you promote it.

This is infectious: gives great organic growth.

Otherwise, you can have 100s of testimonials, but no one will subscribe unless they see you genuinely believe in it.

#3 : Provide value with a Lead Magnet

My lead magnet was: A free 5-day course on becoming a highly paid writer (link in comments) to address a major pain point of my audience.

By then, I’d already provided so much value for free that it made the people sign up for my newsletter.

How you can apply it:

Know what problems your readers face & what keeps them up at night.

Then create your lead magnet to solve one specific problem you consider yourself the master of.

People will support you, & soon, you’ll grow your newsletter to amazing heights.

#4 : Provide quality content

You may provide an amazing lead magnet, but if your next emails provide no value, 50% of readers won’t stay subscribed (and 25% will forget they subscribed).

High unsubscribe rates & low open rates are never good news for any newsletter.

What you can do:

Once the lead magnet is in place, stay in touch with your audience by sending emails that provide answers to their most burning questions.

You’ll now have a community of readers who want to be a part of your journey.

#5 : Monetize your newsletter (more in next thread - watch this space)

Make high-ticket offers: 

- Sell paid courses

- Offer coaching/consulting

- Paid msgs

- Subscription model

Find relevant sponsors:

- Brands that need a highly targeted audience

5 steps to grow your newsletter TL;DR-

1. Know your target audience

2. Be energetic about promotions

3. Create a valuable Lead Magnet

4. Provide great content

5. Monetize with higher value offerings

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