5 LinkedIn Practices That Help Me Get 15,000+ Views Each Time

LinkedIn is a great platform to build your online presence and get better career prospects.

I’ve posted there regularly and get 15k+ views on almost every post, in addition to inbound leads & powerful connections. 

I’ve dissected my 5 top performing posts & what's common.🧵👇

#1  Offer something for everyone

Even if you have a niche, your posts should appeal to everyone.

You can do it by telling a story with:

• proper introduction,

• rising action,

• conflict,

• and resolution.

This grabs their attention & makes them read till the end.

For ex:

#2  Show your personality, not just your work

LinkedIn is not a place to only share your work updates.

You can share whatever you want, as long as it helps the reader.

People love following genuine people, and the only way to appear genuine is by being yourself.

Key takeaway: Don’t only post about work. Share glimpses of who you are as a person.

You might alienate a lot of people who only come to LinkedIn for work updates, but you’ll attract people who whole-heartedly appreciate you as you are. And that's a win 👏

#3  Trend-jack the posts

Whenever there’s some trending news affecting your target audience, talk about it.

You may agree or disagree with the general consensus.

What matters is that your post is relevant to the reader and helps them in some way.

Key takeaway: Post about topics that are trending in your target audience's field of interest.

This way, the algorithms push your post further to more feeds.

When you take an authoritative stance, you'll establish yourself as an expert on this topic.

#4  Invite conversations at the end

Ask thought-provoking questions at the end to encourage people to comment on your posts.

This increases your post's engagement & reach, as the connections of the people who commented on your post can also see your writing on their feed.

Even if someone doesn’t want to comment, they might click on the comments to see what others are talking.

By adding a link, you can drive traffic to your blog post or newsletter.

https://memod.com/Anangsha/5-simple-steps-that-will-transform-your-linkedin-p-4312

#5  Don’t use *only* text

Add a relevant picture or video to hook your readers.

This helps readers connect your face to your words and makes them feel closer to you. Hello, personal brand!

This is why I add my picture in nearly all my LinkedIn posts, and you should too.

5 practices that will help you build a great presence on LinkedIn. TL;DR:

1. Share stories, not just information.

2. Don’t only talk about work.

3. Post about the trending topics.

4. Encourage people to comment on your posts.

5. Show your face to connect more with your readers.